Monthly Performance Report
February 2026 Performance Report
January 31, 2026 –
February 28, 2026
TL;DR: Solid month. Reach flat vs January but engagement rate jumped 18% thanks to the video-first shift.
Total Reach
36,100
Unique accounts reached
Engagement
2,850
Likes, comments, shares
New Followers
+98
Real humans, no bots
Leads Generated
17
Qualified inbound
Reviews Gained
+8
This month
The Full Breakdown
FEBRUARY 2026 SUMMARY
We shipped 14 posts in February (2 off pace due to the short month). Engagement rate climbed to 7.9% — our highest since you started with us.
REVIEWS: 8 new reviews, average 4.8 stars. One 3-star we helped you turn around with a professional response and a follow-up call.
LEADS: 17 leads, 11 booked. One was a $2,400 water heater install.
NEXT MONTH PLAN: Push more video content; the Reels algorithm is clearly favoring you.
Questions about this report?
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